Background Story

Salem Lim brings 18 years of investment and corporate finance expertise to his role as Partner & Country Head for China. Previously Chairman of Hongsheng International Holdings and a senior advisor to the Beijing SME Cooperation & Development Promotion Center’s Geographical Indication Services Office, he has designed top level corporate structures, led strategic and operational planning, and executed multiple listing financings.

Today, Salem focuses on maxim vg the market capitalisation of Hong Kong and US-listed companies leveraging his deep understanding of cross-border regulations, capital markets, and stakeholder relations. At Monarch Equity Capital he drives our China business cultivating institutional partnerships, shaping M&A and IPO mandates and delivering tailored market entry strategy and equity management solutions that unlock growth and enhance shareholder value in one of the world’s fastest evolving markets.

Salem Lim

Partner & Country Head (China)